Are you tired of trying to figure out how to make money blogging? This post breaks it down into five simple steps that any beginner can follow.
Even if you’re not a beginner, this post can still help you.
It’s quite possible that you have been blogging for a long time and still can’t figure out how to make it profitable.
This article will outline the exact steps I took to earn my first $1,000 and consistently bring in an income from my blog each month.
Why would you want to learn how to make money blogging, you might ask?
For starters, building an online business is a great way to provide financial support for you and your family while working from home.
The start-up cost is relatively low, which makes it a great solution for moms who want to be at home with their kids or people who want to ditch the 9-5.
Blogging is not a get rich quick scheme, but you can certainly make money blogging if you are willing to do the work.
There are two main strategies to consider when you decide you want to try to make money blogging.
I will discuss the difference between the two below. You need to take some time to figure out which route you want to pursue before you get started.
Two types of blogging: value vs. influence
An influencer is a type of blogger that you are probably familiar with because an influencer’s strategy is to gain influence through popularity.
In addition to creating blog content, an influencer’s main strategy to make money blogging is by gaining tons of followers through social media.
Once an influencer gains a certain level of popularity, she can begin marketing products to her audience based on her recommendation.
An influencer makes the bulk of her money through affiliate marketing and brand sponsorships.
A value-based blogger is focused on solving a problem for their readers and does so by sharing solutions through blog posts and digital products.
This type of blogger focuses less on social media and more on driving traffic to her e-books and courses that she creates and sells to her audience.
There is nothing wrong with either method, but you must choose which road to take because the strategies for success are completely different.
Trying to mix the two will do nothing but distract you and keep you from reaching your goals.
As a beginner blogger, you probably don’t have a lot of time to work on your blog. You want to make sure the time you do have is focused.
To make money blogging, you need to know what you’re going to sell and how you’re going to sell it – whether that’s through value or influence.
Make money blogging: How to bring in your first $1,000
The strategy I chose to make money blogging is by providing value rather than influence.
I love writing and teaching, so this is a perfect fit for me. Creating your own digital products also offers you the opportunity to scale your business.
An influencer is essentially trading time for money by working for sponsors, and you only have so much time available.
Both strategies take time and effort, but once you’ve created your products and set up a system to sell them, they can sell while you sleep.
To do this, you must love serving people and marketing to them. Your main goal is to create a profitable business by providing value not by becoming popular.
Below are the exact steps you need to take to make money blogging and what ultimately lead to my first $1,000 and beyond.
These steps will benefit you no matter which strategy you choose, but you will not see anything regarding how to gain influence, such as social media marketing.
1 // Start a blog
The first and most obvious step is to start a blog if you haven’t already. Decide what you are going to blog about and choose a domain name.
There are some start-up costs associated with getting your blog up and running, such as hosting, design, etc.
I recommend setting up a self-hosted WordPress blog if your goal is to make money blogging.
As a new blogger, you might be reluctant to invest in starting a blog. In the long run, it is always best if you set it up the right way in the beginning.
There are free options out there, but they will limit your opportunity to monetize.
2 // Drive traffic
The easiest and fastest way to drive traffic to your blog is through Pinterest, especially as a newbie.
Pinterest is great because you don’t have to have a lot of followers to be successful.
If you already have a Pinterest account, you can convert it to a business account and start with the followers you have already acquired.
Pinterest is a search engine, not a social platform. There are millions of people using Pinterest to search for advice and ideas every single day.
What better way to get your content in front of some readers?
To be successful on Pinterest, you need to learn how to:
- optimize your profile
- create quality pins
- develop a pinning strategy
The pinning strategy taught in Pinterest Traffic Avalanche is what I use to drive thousands of visitors to my blog each month.
Alex and Lauren, the creators of this course, use Pinterest to bring hundreds of thousands of viewers to their blog every month and now have more than 100,000 followers.
I use a Pinterest scheduler to help me implement the strategies taught in Pinterest Traffic Avalanche.
Pinterest favors those who pin consistently. You can do this manually, but you will need to allocate a LOT of time to keep this up.
I prefer Tailwind because it is an approved Pinterest scheduler and you can’t beat the analytics they provide.
Using Tailwind helped me triple my referral traffic from Pinterest within 90 days. Click here to try it out free for one month.
3 // Install ads
Display advertising is a great way to make money blogging as a beginner.
These ads appear in the text of your blog posts, and you get paid based off of how many people visit your website throughout the month.
There are ad networks, like Google Adsense, which you can sign up for right away, but the payout is not good.
You also do all the work of placing ads yourself, which takes up valuable time with very little reward.
I recommend waiting until you qualify for a full-service ad company, such as Mediavine.
You must have 25,000 sessions in a 30-day period before you can qualify, so use your time to focus on Pinterest and increase your monthly sessions.
Mediavine is a breeze to work with and the revenue you can earn by allowing them to place ads on your site is worth the wait.
Ads will not likely be your main source of income, but they are a great way to make money blogging quickly and without much effort.
4 // Grow your email list
The money is in the list, people. Email marketing is the key to getting to know your audience and discovering how you can help them.
Until I began an email marketing campaign, I had no idea how to target my audience.
Now, I know with exact precision what I need to write about to help them solve their problems. It’s amazing and I love hearing from them!
I feel so honored every time one of my readers pops into my inbox to give me insight into their lives and the struggles they are facing.
I will never get over the excitement that comes with discovering how I can help people. This is why I do what I do.
Like anything else, there are free email service providers available and then there are paid services.
After using a free service for a year and a half with little to no results I finally switched and have not once looked back.
I personally love and use ConvertKit because it was created for bloggers, and it is so simple to use.
The features available make it easy for me to set up email marketing campaigns that literally run while I’m sleeping.
I learned everything I know about email marketing from the course Make Money Blogging for Beginners.
This course changed the trajectory of my blog by showing me the first steps to turning it into a profitable business.
MMBB will give you the foundation you need to monetize your blog and turn it into a profitable business.
If you take these courses and implement everything in them, I would be shocked if you did not see results.
5 // Practice selling with affiliate marketing
Affiliate marketing is a more advance monetization strategy than placing ads on your site, but it teaches you a lot about sales and marketing.
It also helps you learn more about your readers and what they need from you by showing you where they will spend their hard-earned dollars.
When you sign up as an affiliate for a company, they pay you a commission for any sales that come in based off of your recommendation.
You probably already have a few physical or digital products that you love and know your readers would love too.
This makes affiliate marketing the next logical step to begin to make money blogging.
If all of this sounds foreign to you, I highly recommend the course Make Money Blogging for Beginners.
It will teach you everything you need to know about beginner monetization strategies for your blog.
Now, it’s your turn
Do you have a blog that has turned into an expensive hobby that is still not making you any money?
Before taking Make Money Blogging for Beginners, I spent a lot of time trying to monetize my blog with no clear direction and minimal results.
The focused strategies taught in this course are what ultimately lead to me making my first $1,000 and beyond through display advertising and affiliate marketing.
After implementing what I learned, I was able to double the number of visits to my blog within two months.
Within six months, I had enough sessions to apply for Mediavine and start earning real money from ads placed on my site.
In addition, I was able to grow my email list by more than 450 percent within six months.
If you want to make money blogging, these are the steps you need to take: